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***Media Advisory***
“What’s Menthol Got to Do with It? Everything (Still)!”
The Plight of African Americans and Mentholated Tobacco Products:The Time is Now
WHAT: Press Briefing
WHEN: Thursday, May 23rd, 2019 9:00 to 10:30 a.m.
WHERE: National Press Club
529 14th St. NW, 13th Floor, Zenger Room
Washington, D.C.
The press briefing with be webcast live. Registration is mandatory for in-person attendees and web-viewers.
To register click here or cut and paste in browser.
Tobacco use remains the number one preventable cause of death for African Americans, claiming more than 45,000 lives annually. Due to decades of racialized targeting of mentholated tobacco products by the tobacco industry, over 80% of Black smokers use mentholated tobacco products. These targeted campaigns included manipulation of African American leadership groups, elected officials, Black media, ethnic specific advertising campaigns, and the free distribution of mentholated cigarettes to inner city children as young as nine years old. Many of these pernicious and racist practices are in direct violation of civil law statutes as well as international treaties.

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Saving Black Lives!
We educate the public about the dangers of tobacco use. To more effectively reach and save Black lives, we also partner with public-serving agencies and community stakeholders to inform and direct national tobacco policies, practices and priorities.

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